302 Redirect

A 302 redirect is an HTTP status code that indicates a page has temporarily moved to a different URL. Unlike a 301 redirect, a 302 tells search engines that the original URL should remain indexed and may return in the future. For link building, the distinction between 301 and 302 redirects is important because 302 redirects may not pass link equity as effectively as 301 redirects. If backlinks point to a URL that returns a 302 redirect, search engines may attribute the link value to the original URL rather than the destination. Using 302 redirects when a 301 is more appropriate can result in diminished link building returns. Always use 301 redirects for permanent URL changes.